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Sundance Artist Services Program Expands Self-Distribution Platforms

Photo of Anne Thompson By Anne Thompson | Thompson on Hollywood April 12, 2012 at 4:39PM

Amazon Instant Video, Hulu, iTunes, SundanceNow, YouTube, Netflix. These platforms are available now for the Sundance Institute Artist Services program, launched in January 2011. Now Sundance is expanding the self-distribution program, which is open to Sundance-affiliated indie filmmakers, to four new platforms.
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Sundance Film Festival

Amazon Instant Video, Hulu, iTunes, SundanceNow, YouTube, Netflix.

These platforms are available now for the Sundance Institute Artist Services program, launched in January 2011. Now Sundance is expanding the self-distribution program, which is open to Sundance-affiliated indie filmmakers, to four new platforms: Microsoft Xbox, SnagFilms, Sony Entertainment Network’s Video Unlimited service and VUDU. They will be available for filmmakers this summer.

Institute artists are offered exclusive opportunities for creative self-distribution, marketing and financing solutions for their films. Since the program launched in January 2011, reports Sundance, more than $1.8 million has been raised for Institute artists via Kickstarter and 13 films are now accessible by the public on a variety of platforms.

"Audiences are accessing independent films via a range of platforms and storefronts, which speaks to the need for filmmakers to make their work available in a variety of ways," said Keri Putnam, Executive Director of Sundance Institute. "Beyond that, the more options we’re able to offer our filmmakers, the better able they are to customize their self-distribution programs and work towards individual goals for their films."

New Video® is the exclusive aggregation partner for distribution across all portals participating in the Artist Services program, which is made possible by The Bertha Foundation.

This article is related to: Sundance


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Thompson on Hollywood

Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.