Click to Skip Ad
Closing in...
Jason Segel Takes On David Foster Wallace in Controversial 'End of the Tour' (VIDEO) Jason Segel Takes On David Foster Wallace in Controversial 'End of the Tour' (VIDEO) Troubled Western 'Jane Got a Gun' Rescued as Relativity Files for Bankruptcy (Updated) Troubled Western 'Jane Got a Gun' Rescued as Relativity Files for Bankruptcy (Updated) Read Martin Scorsese's Column on His Favorite Hollywood Leading Ladies Read Martin Scorsese's Column on His Favorite Hollywood Leading Ladies A Woman in Charge: Warner Bros. Names Sue Kroll Head of Global Distribution A Woman in Charge: Warner Bros. Names Sue Kroll Head of Global Distribution 'The Witch' Won't Open Until 2016, But Its Sundance-Winning Director Has a New Film 'The Witch' Won't Open Until 2016, But Its Sundance-Winning Director Has a New Film Charles Aidikoff Screening Room Shutters: End of an Era for LA Critics? Charles Aidikoff Screening Room Shutters: End of an Era for LA Critics? How HBO's 'Ballers' Fails Sports Fans How HBO's 'Ballers' Fails Sports Fans Michael Moore Reveals Stealth NSA Project 'Where to Invade Next' on Periscope Michael Moore Reveals Stealth NSA Project 'Where to Invade Next' on Periscope Showtime Chief on David Lynch's 'Twin Peaks' Revival: "It's His Show" Showtime Chief on David Lynch's 'Twin Peaks' Revival: "It's His Show" Toronto Film Festival Lineup: What Did They Get? Toronto Film Festival Lineup: What Did They Get? Discover the Brothers Quay, Identical Twin Animators Who Inspired Christopher Nolan Discover the Brothers Quay, Identical Twin Animators Who Inspired Christopher Nolan Richard Linklater's Untitled New Film Pushed to 2016, Might Direct Jennifer Lawrence Movie Richard Linklater's Untitled New Film Pushed to 2016, Might Direct Jennifer Lawrence Movie Jill Soloway Says "There Is an All Out-Attack" on Female Filmmakers Jill Soloway Says "There Is an All Out-Attack" on Female Filmmakers 'Steve Jobs' Joins Fall Festival Contenders as NYFF Centerpiece Gala: What's Coming Up and What's Not (UPDATED) 'Steve Jobs' Joins Fall Festival Contenders as NYFF Centerpiece Gala: What's Coming Up and What's Not (UPDATED) Top 10 Takeaways: Holdover 'Ant-Man' Tops Blah Week, Summer Slot for 'Southpaw' Pays Off Top 10 Takeaways: Holdover 'Ant-Man' Tops Blah Week, Summer Slot for 'Southpaw' Pays Off Arthouse Audit: Is 'Phoenix' This Year's 'Ida'? 'Mr. Holmes' Stays Strong Arthouse Audit: Is 'Phoenix' This Year's 'Ida'? 'Mr. Holmes' Stays Strong Friday Box Office: Sandler's 'Pixels' Gets Mixed Response, 'Paper Towns,' 'Southpaw' Not Far Behind Friday Box Office: Sandler's 'Pixels' Gets Mixed Response, 'Paper Towns,' 'Southpaw' Not Far Behind Congrats to Monica Bellucci: She's Making History Congrats to Monica Bellucci: She's Making History Why Kevin Costner Paid for 'Black or White' (New Trailer, Sneak Preview Q & A) Why Kevin Costner Paid for 'Black or White' (New Trailer, Sneak Preview Q & A) Gabriel García Márquez and Akira Kurosawa Talk Film, Writing and 'Rhapsody in August' in 1991 Gabriel García Márquez and Akira Kurosawa Talk Film, Writing and 'Rhapsody in August' in 1991

Friday Box Office: 'Lee Daniels' The Butler' Cleans Up, Nothing Else Kicks Ass

Photo of Tom Brueggemann By Tom Brueggemann | Thompson on Hollywood August 17, 2013 at 2:28PM

At the Friday box office, "Lee Daniels' The Butler" rose above expectations position to score an easy top spot in what was predicted to be a close race for the weekend with poorly-reviewed "Kick-Ass 2" (Universal). The Weinstein Co.'s well-hyped historical epic benefited from the controversy over its title and strong marketing, powered by TV personality Oprah Winfrey, as well as overall favorable reviews. Two other new films, 'Jobs' (Open Road) and 'Paranoia' (Relativity) lagged far behind, demonstrating limited audience appeal.
0
Oprah Winfrey in "Lee Daniels' The Butler"
Oprah Winfrey in "Lee Daniels' The Butler"

At the Friday box office, "Lee Daniels' The Butler" rose above expectations position to score an easy top spot in what was predicted to be a close race for the weekend with poorly-reviewed "Kick-Ass 2" (Universal). The Weinstein Co.'s well-hyped historical epic benefited from the controversy over its title and strong marketing, powered by TV personality Oprah Winfrey, as well as overall favorable reviews. Two other new films, 'Jobs' (Open Road) and 'Paranoia' (Relativity) lagged far behind, demonstrating limited audience appeal.

"The Butler"'s Friday gross of $8.3 million is more than the "The Help"'s $7.4 million Friday after the film had earned $10 million after a Wednesday opening. "The Butler" marks the fourth best Friday for the Weinstein Company (behind  two Tarantino films and "Scary Movie 4").  The multifaceted company often opens its biggest grossing and awards contending films much more narrowly, including "Silver Linings Playbook" and "The King's Speech," which both passed $100 million after initially limited openings. "The Butler" was an obvious candidate for a wide opening, and the initial gross shows this was the right decision. It should total $25 million for the weekend.

"Kick-Ass 2" fell short of the opening day of its predecessor (Lionsgate), taking in $5.8 million, down from $7.6 million in 2010. It had been the early favorite to take the weekend with a $30 million take, but it lagged yesterday below predictions. Its #2 position -- bolstered by Thursday evening grosses -- could easily fall below "We're the Millers" for the whole weekend. 

Warner Bros.' Jennifer Aniston-starring comedy fell only a bit over one third from last week, continuing its word of mouth-driven success--it was the top grosser for Monday-Thursday last week. "Elysium," Sony's action-sci-fi film (#1 last weekend) fell about 60% from last Friday to take fourth place. Disney's animated "Planes" took fifth for the day.

The Sundance-premiered "Jobs," starring Ashton Kutcher as the Apple co-founder, lagged at #6 with only $2.6 million, double what #10 "Paranoia," a thriller with Liam Hemsworth and Harrison Ford, which took in $1.3 million and might end up out of the top 10 when the whole weekend is counted, a rarity for a film released in over 2,000 theaters.

#7-9 were three quickly dropping films, "Percy Jackson: Sea of Monsters" (20th Century-Fox), "Two Guns" (Universal) and "The Smurfs 2" (Sony), all three of which have proved disappointing, with none likely to get much past $65 million at most in total domestic gross.

Despite the strong take for "The Butler," the top 10 for the day lagged more than 10% behind last year ($36 million, down from $41). After last weekend's uptick, annual totals almost reached the year to date for 2013, but the hurdle of overtaking it continues to be a challenge.

This article is related to: Box Office, Box Office, Box Office, Lee Daniels' The Butler , Oprah Winfrey, The Weinstein Co., Weinstein Co., The Weinstein Company


E-Mail Updates








Thompson on Hollywood

Born and raised in Manhattan, Anne Thompson grew up going to the Thalia and The New Yorker and wound up at grad Cinema Studies at NYU. She worked at United Artists and Film Comment before heading west as that magazine's west coast editor. She wrote for the LA Weekly, Sight and Sound, Empire, The New York Times and Entertainment Weekly before serving as West Coast Editor of Premiere. She wrote for The Washington Post, The London Observer, Wired, More, and Vanity Fair, and did staff stints at The Hollywood Reporter and Variety. She eventually took her blog Thompson on Hollywood to Indiewire. She taught film criticism at USC Critical Studies, and continues to host the fall semester of “Sneak Previews” for UCLA Extension.