I'm assuming that this sudsy The Blind Side trailer is warping the message on this Sandra Bullock vehicle. The actress/producer was smart enough to grab this material. I'm not the only one who cried over the NYT Magazine true story, about a homeless lug of a black guy who is taken in by a rich evangelical white family and becomes a football star. Bullock pulled in John Lee Hancock, who wrote Perfect World and wrote and directed the baseball movie The Rookie. So hopefully Fox Warners will figure out how to fix this yucky marketing message. In other words: the movie (due November 20) could be better than this trailer.
[Hat tip: gawker.]
1 Comment
Dave Gregory | August 24, 2009 12:34 PM
Fox won't have to figure anything out regarding marketing. It's a Warner's release.