The LAT picks its top 25 must-follows on Twitter and runs it as a celeb photo gallery. Kids in my USC class admit they get a kick out of getting tweets from celebs. It's the most direct, uncluttered version of fan communication there is. Stars and fans 1.0: responding to fan mail. 2.0: Twitter. Safe, no intermediary. Fans follow you but you don't have to deal with them. It's a one-way street.