Click to Skip Ad
Closing in...
Kristen Stewart Is First American Actress Nominated for César Awards in 30 Years; 'Saint Laurent' Leads with Ten Kristen Stewart Is First American Actress Nominated for César Awards in 30 Years; 'Saint Laurent' Leads with Ten How They Sustained the Times Square Momentum in 'Birdman' VIDEO How They Sustained the Times Square Momentum in 'Birdman' VIDEO 6 Things to Know About Sexy Sundance Breakout 'Diary of a Teenage Girl,' Part of Sundance's Women's New Wave 6 Things to Know About Sexy Sundance Breakout 'Diary of a Teenage Girl,' Part of Sundance's Women's New Wave Sundance Raves About Ewan McGregor as Jesus and the Devil in 'Last Days in the Desert' Sundance Raves About Ewan McGregor as Jesus and the Devil in 'Last Days in the Desert' Watch: Jason Segel on Playing David Foster Wallace in Sundance's 'End of the Tour' (Exclusive Interview) Watch: Jason Segel on Playing David Foster Wallace in Sundance's 'End of the Tour' (Exclusive Interview) Filmmakers, Give Us Your Numbers! Sundance and Cinereach Unveil The Transparency Project Filmmakers, Give Us Your Numbers! Sundance and Cinereach Unveil The Transparency Project Sundance Market Explodes with 'Me and Earl and the Dying Girl' and 'Diary of a Teenage Girl' Sundance Market Explodes with 'Me and Earl and the Dying Girl' and 'Diary of a Teenage Girl' Top Ten Takeaways: Polarizing 'American Sniper' Speeds Past $200 Million; Lopez Trounces Depp Top Ten Takeaways: Polarizing 'American Sniper' Speeds Past $200 Million; Lopez Trounces Depp Arthouse Audit: Panic Time? 'Mommy,' 'Red Army,' 'Black Sea,' 'Cake,' 'Duke of Burgundy' All Disappoint Arthouse Audit: Panic Time? 'Mommy,' 'Red Army,' 'Black Sea,' 'Cake,' 'Duke of Burgundy' All Disappoint 2015 PGA Winners: 'Birdman' Steals 'Boyhood''s Awards Season Thunder 2015 PGA Winners: 'Birdman' Steals 'Boyhood''s Awards Season Thunder Watch: Nicole Kidman Talks 'Strangerland' at Sundance (Exclusive Video Interview) Watch: Nicole Kidman Talks 'Strangerland' at Sundance (Exclusive Video Interview) Sundance Acquisitions Market Heats Up with 'The Bronze' and 
'The Witch' Sundance Acquisitions Market Heats Up with 'The Bronze' and 'The Witch' Sundance: Netflix Inks Four-Picture Deal with Duplass Brothers Sundance: Netflix Inks Four-Picture Deal with Duplass Brothers Early Reviews Portend Sundance Breakout in Stylish Historical Horror 'The Witch' Early Reviews Portend Sundance Breakout in Stylish Historical Horror 'The Witch' Sundance: 5 Things to Expect From Alex Gibney's Damning Scientology Doc 'Going Clear' Sundance: 5 Things to Expect From Alex Gibney's Damning Scientology Doc 'Going Clear' Martin Scorsese Breaks Long-Awaited 'Silence,' Set to Begin Filming This Month Martin Scorsese Breaks Long-Awaited 'Silence,' Set to Begin Filming This Month Watch: Meet the Women of 'Birdman' (Exclusive 4-Minute Featurette) Watch: Meet the Women of 'Birdman' (Exclusive 4-Minute Featurette) Watch: Hitchcock's Thwarted Holocaust Documentary Comes to HBO Watch: Hitchcock's Thwarted Holocaust Documentary Comes to HBO Best Actor Oscar Predictions 2015 UPDATED Best Actor Oscar Predictions 2015 UPDATED Oscar Predictions 2015 Oscar Predictions 2015

Weekend Box Office: Business As Usual? No, It's the Olympics, Stupid

Thompson on Hollywood By Tom Brueggemann | Thompson on Hollywood July 29, 2012 at 12:50PM

As the film industry worries about audience fears at movie theaters, there's a temptation to pass some quick judgments about the long-term impact of the Aurora tragedy on movie attendance. This weekend at least, we should not overlook the more important X factor ---the opening of the Olympics. That made a difference in two crucial ways.
2

What it means: There is no question that this film will remain strong for weeks to come, and reign as one of the major successes of the year. The damage from the violence looks minimal.

Continuing

2. "Ice Age - Continental Drift" (20th Century-Fox) - #2 for weekend (week 3)

$13,300,000 (-35%) in 3,869 theaters (-17); PSA: $3,438; Cumulative: $114,847,000

The third weekend for this fourth animated "Ice Age" installment,  despite the Olympics, held up even better than the third for the previous series entry, an indication that it's moviegoing as usual here.

What it means: Fox's animated studio Blue Sky now has its seven (out of seven) $100-million-plus hit.

5. "Ted" (Universal) - # 5 for weekend (week 5)

$7,400,000 (-26%) in 3,129 theaters (-85); PSA: $2,365; Cumulative: $193,600,000

Holding very well in its second month, with the best hold of any week in its run, and $200 million just around the corner. Hard to see any any weakness here --even though the film has been around longer, this week its gross and PSA are better than "Amazing Spider-Man."

What it means: Not only is this (in unadjusted numbers at least) Mark Wahlberg's biggest hit, it is the biggest testimony to his draw yet. And compared to what "The Watch" with its multiple leads is failing to bring in, it makes his marquee appeal undeniable.

6. "The Amazing Spider-Man" (Sony) - # 6 for weekend (week 4)

$6,800,000 (-38%) in 3,160 theaters (-593); PSA: $2,152; Cumulative: $242,000,000

Approaching $250 million with more to come, this continues a strong performance domestically.

What it means: This is headed for over $750 million worldwide. Sony already is committed to a 2014 release for the next installment, which seems reasonable considering the series' continued appeal.

7. "Brave" (Buena Vista) - #7 for weekend (week 6)

$4,237,000 (-30%) in 2,551 theaters (-348); PSA: $1,642; Cumulative: $217,261,000

More evidence of steadfast audience attendance - this weekend's percentage falloff will be by far the least of any in the run.

This article is related to: Box Office, Box Office, Box Office, Warner Brothers, The Dark Knight Rises


E-Mail Updates