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Clip from Social Media Week Panel on Marketing Films to Women

Women and Hollywood By Melissa Silverstein | Women and Hollywood February 15, 2011 at 8:31AM

PepsiCo sponsored a Social Media Week panel on film industry and how social media is being used to engage women and build audience. Here are some highlights from panelists including:
2

PepsiCo sponsored a Social Media Week panel on film industry and how social media is being used to engage women and build audience. Here are some highlights from panelists including:

* Melissa Silverstein, Co-Founder, Athena Film Festival
* Penelope Jagessar Chaffer, Multi award-winning documentary filmmaker, Toxic Baby
* Nekisa Cooper, Producer, PARIAH
* Alex Dubin, VP Digital Marketing, Mammoth


Pepsico - Women's Inspiration Network

This article is related to: Women Directors, Women Producers