By Melissa Silverstein | Women and Hollywood July 11, 2014 at 4:00PM
From my latest Forbes post on how the press is wrong about Tammy:
Melissa McCarthy’s film Tammy grossed $21.5 million last weekend and it has grossed $36 million since it opened a week ago on July 2. The film had a budget of $20 million – not including the marketing costs. So even if you add in another $20 million for marketing (the exact number is never released), the total money spent will be around $40 million. In terms of the math, the film will probably become profitable as of this weekend. Yet, according to everything that has been written about the film, it is a huge disaster. But really, is it?
Read more at Forbes.